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Luna Sunrise FAQ

Product Basics

What is LUNA Sunrise?

Made with entirely natural, 70% organic ingredients like heritage whole grains, fiber, soy protein, and women-specific nutrition in mind, LUNA Sunrise is crafted with the good stuff women need to start their day.

Why is LUNA Sunrise appropriate for the morning?

LUNA Sunrise has been specially crafted in our kitchen to address women’s morning nutrition needs. The unique combination of heritage whole grains, protein and fiber help to curb hunger and provide lasting energy until your next meal. LUNA Sunrise also contains vitamins and minerals that women need to meet the physical, mental and nutritional demands of their day. Consuming a portion of needed nutrients such as calcium, vitamin D, folic acid, iron, fiber and B-vitamins in the morning means women are more likely to hit 100% of the RDA before days end. LUNA Sunrise also contains super antioxidants — vitamins A, C and E to help sustain the body over time.

What is the “New Recipe” flag on Blueberry Bliss and Strawberrry Crumble?

We’re constantly working on making the LUNA flavors the best they can be. In seeking to make the LUNA Sunrise Blueberry and Strawberry flavors even tastier, we added a layer of real luscious berry goodness.

We thought that the new names, Blueberry Bliss and Strawberry Crumble better fit these new, improved recipes.

Can I eat LUNA Sunrise at night?

Yes, LUNA Sunrise can be eaten at night or any time of day. It simply has flavors and nutrition that women tend to enjoy in the morning.

Nutritional Info

What does LUNA Sunrise contain vitamin D and why is it important?

Vitamin D is a fat soluble vitamin that is necessary for calcium absorption. Vitamin D is also known as the sunshine vitamin because sunlight stimulates the body to produce its own vitamin D. In the last few years vitamins D deficiency in women has been on the rise as women are shielding themselves from the sun to prevent skin damage.

Why is LUNA Sunrise high in fiber and why is it important?

LUNA Sunrise contains a combination of heritage whole grains and inulin (chicory root) for a total fiber content of 5 grams per bar. When choosing whole grain carbohydrates it is important that they contain at least 3-5 grams of fiber per serving to help you meet the recommend intake amount of 20-35 grams of fiber per day. Fiber plays an important role in keeping your cholesterol down, having a healthy digestive system, and when combined with protein, carbohydrates and fat, satisfying hunger.

Why is LUNA Sunrise high in calcium and why is it important?

LUNA Sunrise contains as much calcium as a glass of milk. Calcium is important for the body and healthy bones. Women generally get less than half of the calcium they need each day, and studies show that women who consume calcium in the morning are more likely to meet their total needs by the end of the day.

What are Omega 3’s, and why are they important for a healthy diet?

Omega-3’s are an essential fatty acid that the body cannot produce and must consume through food. Omega-3’s can be found in fish, walnuts, and flaxseed. Most Americans do not consume enough omega-3’s. LUNA Sunrise contains a good source of omega-3’s from flaxseed which provide the alpha linoleic acid (ALA) form of omega-3’s. ALA is a converted Eicosapentaenoic acid (EPA) and docosapentaenoic acid (DHA) — forms of omega-3’s that are readily used by the body. There is a growing body of evidence that suggests EPA and DHA can help to lower cholesterol and decrease inflammation both of which are associated with promoting heart health and may be related to other health conditions.

Is this Omega 3 vegetarian? Vegan?

Yes, the omega-3 is plant-based from organic flaxseed.

How many Weight Watcher’s® points are in a LUNA Sunrise bar?

Each LUNA Sunrise bar is three (3) Weight Watcher’s® points.

Is LUNA Sunrise a breakfast meal replacement?

No, LUNA Sunrise is not a breakfast meal replacement.

Busy women often overlook breakfast, not realizing that it’s essential for a healthy diet and overall wellness. LUNA Sunrise is a great morning snack or complement to yogurt and fresh fruit or fruit juice, or other healthy breakfast foods.

Ingredient Info

Is LUNA Sunrise kosher?

Yes. All LUNA Sunrise bars are certified kosher by Kof-K.

What does 70% organic mean? What’s the other 30%?

For a product to be labeled as “70% organic” it must contain at least 70% USDA certified organic ingredients. These are ingredients that have been produced, stored, processed and handled in accordance with the U.S. National Organic Program (NOP) standards and approved by an organic-certifying agency. The other 30% are “organic-compliant” ingredients and are also held to high standards as defined by the NOP. These ingredients must not contain prohibited substances such as genetically modified substances.